Agency research file · Candidate

frog

Enterprise product, service, and conversational experience design. This research file links to agency work and other records that help verify specific claims. It is not a recommendation or a ranking.

UI/UX Design Enterprise UX Chatbot Design

Research status

First-pass source leads · candidate profile only. These links are starting points for checking the stated claims; they have not all been revalidated for this release.

Region is a broad service-area label, not a verified headquarters claim. Check the linked source record before relying on location details.

Candidate research · source links are first-pass leads and have not all been rechecked for this release. Directory details and review counts can change.

Areas to investigate

These are profile-specific questions for the next evidence pass. They identify what public material still needs to establish before a capability is treated as confirmed.

Enterprise UX

Which engagements show deployed software workflows and distinguish UX from broad transformation consulting?

Evidence to look for

Product scope, user roles, agency responsibilities, and credible delivery outcome.

Current software delivery

Which recent engagements show frog designing shipped software products, rather than primarily transformation frameworks?

Evidence to look for

Current named product, delivery dates, user evidence, implementation role, and client corroboration.

Research practice

Which cases publish methods and participant context?

Evidence to look for

Study-level methodology and client/independent corroboration.

Conversational UX

How did the My AXA conversational UI handle insurance terminology and task completion, and what remains in use?

Evidence to look for

Client or current product evidence on the shipped experience, follow-up iterations, and measurable user outcomes.

Related research categories: UI/UX Design · Enterprise UX · Chatbot Design

Project evidence

The sources above include portfolio and directory records. Individual projects need checks for client relationship, agency role, project scope, and launch status before they can be described as verified project evidence.

Read how we assess project evidence →

Sources and evidence

These are first-pass source leads. Follow each link and confirm that it still supports the claim before relying on it. Agency portfolios are self-published; client, review, and award records have different evidentiary limits.

GE industrial software transformation ↗Claim to check: Case names GE, pilot products myEngines and myFleet, a UX Center of Excellence, and an industrial software design system. Long-running historical engagement; productivity and savings figures are frog-reported and should not be treated as current results.Publisher: frog · Not rechecked for this release
Agency-published portfolio / case study
British Gas customer-service transformation ↗Claim to check: Case describes product teams, user interviews, ethnographic research, service blueprints, design governance, and continuous release practices. Agency case includes client-leader testimony and reported business savings; independent outcome validation remains open.Publisher: frog · Not rechecked for this release
Agency-published portfolio / case study
AXA Italy conversational insurance app ↗Claim to check: Case documents My AXA’s conversational interface for insurance tasks, the frog/AXA design and development role, and an October 2018 iOS/Android launch. Agency-authored case; independently verify current app availability before treating the historic launch as current service.Publisher: frog · Not rechecked for this release
Agency-published portfolio / case study
Independent retrospective on GE’s design system ↗Claim to check: Retrospective recounts frog’s work with GE on reusable software tools and a user-centered design culture. Secondary account based partly on frog leadership comments; not a GE evaluation or a current project.Publisher: Dentsu Ho · Not rechecked for this release
Independent retrospective

Corrections

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